Advertising
Two Proven Advertising Pathways.
One Question: Who Should Run Your Ads?
You're not here to debate whether to advertise. You already know you need it. The real question is how you take control without sacrificing results.
We offer two options—each designed for a specific type of business owner. Your job is simple: pick the one that fits where you are today.
Option #1:
Done-For-You Ads
We Handle Everything
Complete ad setup, copywriting, and monthly optimization
Ideal for solo owners or businesses without dedicated marketing staff
Consistent performance without extra workload
Perfect if you want expert management without adding staff responsibility
Option #2:
In-House Agency (Preferred)
Own Your Growth System
One-time professional setup + team training
Your staff manages daily operations (just 4–5 hours/week)
Ongoing support: monthly audits, optimization requests at $199
Savings: redirect $10K+/year from retainers to ad spend
Preferred method—gives you control, cuts costs, and maximizes ROI.
Is the "In-House Agency" System Right for You?
We are absolutely committed to your success. To guarantee the results of this program, we've learned that the owner's focus must be on leading the business, not on the daily tasks of running ads.
Therefore, the In-House Agency system is designed exclusively for businesses that can delegate the operation of the system to a dedicated staff member.
Answer this one question:
Do you have a dedicated staff member who can commit 4-5 hours weekly to managing ad campaigns?
YES → IN-HOUSE AGENCY™ is built for you. You'll save $10K+/year and own your growth system.
NO → DONE-FOR-YOU is your best fit. We'll handle everything while you focus on your business.
Still not sure? That's exactly what our growth call is for. We'll diagnose your situation and recommend the right path—no pressure, just clarity.
Start Where You Are. Scale When You're Ready.
Here's something most agencies won't tell you: this isn't a permanent decision.
Many clients start with DONE-FOR-YOU while they build their team, then transition to IN-HOUSE AGENCY™ when they're ready to take full ownership.
You're not locked in. You're just choosing the best starting point for where you are today.
OUR TEAM HAS BEEN HELPING SMALL BUSINESSES GROW SINCE 2011
After 25 years in business and trying countless marketing strategies, Built4Conversion's system has been a true game-changer. Their AI-powered approach finally solved our lead generation challenges by connecting us with prospects exactly when they're most interested. The ongoing innovation and exceptional support from our dedicated contact have made this partnership invaluable. I wholeheartedly recommend Built4Conversion to any business owner serious about growth.
We had 26 leads in 4 days. 3 followed up and visited, bodes well for growth! I’d recommend Sye because she is exceptionally professional, and gets results, which is the bottom line.
This is really the first time ever that we've ever received a nice, steady flow of leads very consistently every day, several leads for the budget that we have allocated... I love the AI. That's an amazing tool... It's very intuitive... I've tested out the AI and asked it several different questions and I love the way that it responds. It also has responded in Spanish as well and booked the appointment in Spanish, which was very impressive.
STILL NOT SURE?
Frequently Asked Questions
What if I start with DONE-FOR-YOU but want to switch to IN-HOUSE AGENCY™ later?
Short answer: You can transition anytime, we just require a 30-day notice in order to start the transition process.
When you're ready to switch:
We'll schedule the training for your team
You'll receive all SOPs, templates, and resources
We'll provide 30 days of supervised transition support
You keep the entire system we built—no rebuild required!
If the account setup stage has already been competed you will receive 40% off the standard IN-HOUSE Agency System Fee
How much should I budget for ad spend on top of the management fees?
Short answer: Minimum $1,500/month, ideally $2,500-$5,000/month for optimal results.
Here's the reality: ad management fees and ad spend are two different things.
*Management fees pay for strategy, creative, and optimization (the labor)
*Ad spend is what you invest directly into the platforms (Facebook, Google) to reach potential clients
My staff has never run ads before. Can they really handle IN-HOUSE AGENCY™?
Short answer: If they're willing to learn and can commit 4-5 hours weekly, absolutely.
Our training program is designed for marketing managers with zero paid advertising experience. We've trained everyone from fresh college grads to seasoned marketers making their first leap into paid ads.
Here's what we provide:
Step-by-step training on exactly what to do daily, weekly, and monthly
SOPs and checklists so they never have to guess what comes next
Decision-making flowcharts that tell them when to optimize and when to call for backup
30-day supervised transition period where we're watching over their shoulder
FREE monthly audits to catch mistakes before they become expensive
$199 on-demand support for any account optimization requests made beyond the 30-day transition period
What happens to my ads and systems if I cancel DONE-FOR-YOU?
If You're Using DONE-FOR-YOU Ad Management:
When you cancel DONE-FOR-YOU service, here's what you keep and what you don't:
You DO keep:
*Your contact database and lead information
*Any creative assets YOU provided (logos, photos, brand materials)
*Performance data and historical reports we've shared with you
*Knowledge and insights gained during our partnership
You DO NOT keep:
*Ad account infrastructure and campaign structures (these are built in OUR managed accounts)
*Landing pages and funnels we created
*Ad creative, copy, and campaigns we developed
*Integration systems and automation workflows
*Access to our templates, SOPs, and training libraries
Why this matters: With DONE-FOR-YOU, you're essentially renting our expertise and infrastructure. We manage everything in our ecosystem, which is why the ongoing retainer exists. When you leave, you're exiting our managed system.
Your options after canceling:
Transition to IN-HOUSE AGENCY™ (we'll rebuild the system in YOUR accounts and train your team—this is the smart move)
Start from scratch with another agency or freelancer
Pause advertising until you're ready to commit to a long-term solution
What happens to my ads and systems if I cancel IN-HOUSE AGENCY?
If You're Using IN-HOUSE AGENCY™:
*You own everything. There is no monthly retainer for "IN-HOUSE AGENCY" so you never have to worry about losing access to your ads.
You keep:
*Complete ownership of your ad accounts (Facebook, Google, etc.)
*All campaign structures and infrastructure we built
*Every landing page, funnel, and integration
*All creative assets (ad copy, images, videos)
*SOPs, templates, checklists, and training materials
*Access to your performance data and tracking systems
*The entire advertising system we built for you
You lose:
*FREE monthly performance audits (*must have active software subscription)
*On-demand optimization support ($199/request)
*Access to our ongoing training library updates
*Strategic guidance and recommendations
Why this is different: With IN-HOUSE AGENCY™, you paid for the setup and infrastructure—it's yours. We built it directly in your accounts, trained your team to run it, and transferred complete ownership.
(*THIS DOES NOT INCLUDE SOFTWARE or AI POWERED BUSINESS SUPPORT TOOLS) The Built4Conversion software is a separate service that requires a monthly subscription. If you are an active software subscription member, you can export your ad related data and systems to another provider at anytime.
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